Porsche Launches Uber-style Taxi Service
From now until May 2018, an exclusive group of users will be able to hail a Porsche chauffeur in London via an Uber-style app. The initiative is open to current Porsche customers, as well as a selection of on-demand app partner Gett’s high-value customers who may consider a Porsche in future.
‘Porsche on demand’ in London is being provided by One Transport, and involves a fleet of 100 Panamera 4 E -Hybrid, Cayenne S E-Hybrid and Macan cars being available for immediate journeys at the tap of a button. Chauffeuring clients in an area of central London between Tuesday and Saturday, rides within the London zone will cost a flat fare of £20, rides ending outside of central London will be priced according to time and distance, confirmed in advance.
Car ownership patterns are changing rapidly, with car use in urban areas in a particular state of evolution. In the same way that its recent subscription-based Passport Service did in America, this new pilot project in London will provide Porsche with real-world data in the field of ‘on demand’ premium mobility.
Every driver taking part has undergone advanced training at the Porsche Experience Centre at Silverstone. The initiative will run until May 2018 and is available for on-demand pick-up in an area of central London between 11am and 11pm on Tuesday, Wednesday and Thursday, and between 3pm and 3am on Friday and Saturday.